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Handling Media Interviews
I have conducted countless media interviews with novelists, politicians, professors, archaeologists, artists, scientists, and entrepreneurs over the past decade for various publications as well as a...
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Expanding Our Definition of Cultural Heritage
The fire at the Cathedral of Notre Dame in Paris last week has elicited much lamentation and, regrettably, even glee in some quarters. An indelible symbol of France’s medieval splendor in the heart of...
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Strategic Use of Social Media
Like many professionals in the nonprofit or education sectors, I am an avid and regular user of social media. Nonetheless, I utilize social media strategically. I limit my time and usage on social...
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Combating the Fear of Public Speaking
The fear of public speaking (glossophobia) is as pervasive among media professionals as it is the general populace. While we all may fear rejection and the possibility of being ridiculed by strangers,...
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From Russia with Love: Public Relations Lessons
A few weeks ago, I spent nine wonderful days in Moscow on holiday. Through my various interactions with ordinary Russians on my trip, it occurred to me that there are some lessons PR and media...
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Public Relations Lessons: Switzerland
After writing a post on PR lessons I’ve learned from Russia, I thought I should do the same for Switzerland. I’ve now lived in Switzerland for almost a year, and I have had the chance to study Swiss...
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PR Trends I’m Seeing…
It’s difficult to believe that we are more than halfway finished with 2019 — where does the time go? — and I thought now was the time to discuss three specific trends I’ve noticed over the past five...
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Best Global Practices in PR
Whether working in academia, a nonprofit, or a media organization, I held the duty of handling a panoply public relations activities with international professionals from all walks of life. Navigating...
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Public Relations Tips for Working in Latin America
While speaking as a presenter last month at the summer school of the UNESCO chair in ICT to develop and promote sustainable tourism in World Heritage Sites via Università della Svizzera italiana, I...
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Utilitarian PR Advice
Last August, I spent a blissful week in the small town of Müstair, Switzerland as a presenter for the Summer School of the UNESCO chair in ICT. It was undoubtedly the highlight of my year, and I...
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